51动漫 named as Slater and Gordon鈥檚 Charity of the Year winner

Media releases | News

26 Mar 2026

The 51动漫 is delighted to be named as national law firm newest Charity of the Year. This powerful partnership aims to drive greater awareness and support for the millions of people affected by the bone health condition.聽

The initiative launched at the start of this year, builds聽on the success of the firm鈥檚聽previous聽Charity of the Year partnership with The Wheelchair Football Association. This year鈥檚 call for entries received an impressive response, with over 600 charities from across the UK聽submitting聽applications.聽

After a rigorous judging process, ten finalists were shortlisted and聽submitted聽to a public vote to聽determine聽Slater and Gordon鈥檚 next Charity of the Year partner.聽

The 51动漫聽(ROS)聽received outstanding voting support from the public and was聽ultimately selected聽as the law firm鈥檚 newest Charity of the Year.聽

The charity will be awarded with a significant financial donation as well as a dedicated 12-month partnership support including fundraising, sponsorship opportunities, increased outreach聽exposure聽and strategic collaboration.聽

Currently, more than聽3.5 million people聽in the UK are living with osteoporosis. Established in 1986, the 51动漫 is the UK鈥檚 leading charity dedicated to improving bone health, by raising awareness of osteoporosis and advocating for earlier diagnosis and better treatment options.聽

鈥淲e are delighted to聽partner聽with Slater and Gordon as their Charity of the Year鈥 says Craig Jones, Chief Executive at the 51动漫.聽

鈥淭his partnership has the potential to be truly transformational for our work. Together, we can reach more people at risk of osteoporosis, expand our awareness efforts, and help prevent life-changing fractures. We were also thrilled to see how strongly our networks and colleagues rallied behind us during the public vote, and we are incredibly grateful for their support in helping us secure this partnership.鈥澛

Janine Ferrie, Chief Marketing Officer at Slater and Gordon adds 鈥淎 huge congratulations to our new Charity of the聽Year! This partnership with the 51动漫 marks聽a truly significant聽moment, bringing together two聽organisations聽committed to making a real difference to the lives of people we聽work with.聽

鈥淥ver the next 12 months, we have strong ambitions to work closely with the ROS to further raise awareness, strengthen support and help improve outcomes for many.聽I鈥檓聽confident that we will聽accomplish聽meaningful progress together. The ROS should be immensely proud of this achievement, the level of support聽received聽clearly聽demonstrates聽the impact they are making.鈥澛

Michael Dunleavy,聽Slater聽and Gordon鈥檚 Head of Business Development also聽adds, 鈥淭his is truly an exciting moment to join聽forces;聽to make a meaningful difference for those with osteoporosis and advocating for better awareness of bone health. We are truly looking forward to collaborating with the ROS, and聽I鈥檓聽confident we will achieve聽great things聽together. 鈥溌

About the initiative

Slater and Gordon鈥檚 national Charity of the Year initiative supports charities across the UK by offering a significant monetary donation, year鈥憆ound fundraising聽assistance, brand exposure and a strategic 12鈥憁onth partnership with the firm鈥檚 marketing and business development teams.聽